Tag: landing page optimization 2nd edition pdf
Landing Page Optimization
Author | Maura Ginty, Rich Page, and Tim Ash | |
Isbn | 9780470610121 | |
File size | 44 Mb | |
Year | 2012 | |
Pages | 480 | |
Language | English | |
File format | ||
Category | Web Development |
Landing Page Optimization
Book Description:
A fully updated guide to making your landing pages
profitable
- Features fully updated information and case studies on
landing page optimization - Shows how to use Google’s Website Optimizer tool, what to
test and how to prepare your site for testing, the pros and
cons of different test strategies, how to interpret results,
and common site design mistakes - Provides a step-by-step implementation plan and advice on
getting support and resources
Landing Page Optimization, Second Edition is a
comprehensive guide to increasing conversions and improving
profits.
Landing Page Optimization The Definitive Guide to Testing and Tuning for Conversions, 2d edition
Author(s): Tim Ash, Maura Ginty, Rich Page
Publisher: Sybex, Year: 2012