SEO Warrior
 |
Author | Jerkovic John |
| Isbn | 9780596157074 | |
| File size | 7 Mb | |
| Year | 2009 | |
| Pages | 496 | |
| Language | English | |
| File format | ||
| Category | Web Development |
SEO Warrior Book Description:
How can you make it easier for people to find your website? And
how can you convert casual visitors into active users? SEO
Warrior shows you how it’s done through a collection of tried
and true techniques, hacks, and best practices. Learn the nuts
and bolts of search engine optimization (SEO) theory, the
importance of keyword strategy, and how to avoid and remedy
search engine traps.
You’ll also learn about search engine marketing (SEM)
practices, such as Google AdWords, and how you can use social
networking to increase your visibility. Ideal for web
developers, savvy marketers, webmasters, and anyone else
interested in SEO, this book serves not only as an SEO
tutorial, but also as a reference for implementing effective
SEO techniques.
* Create compelling sites with SEO that can stand the test of
time
* Optimize your site for Google, Yahoo!, Microsoft’s Bing, as
well as search engines used in different parts of the world
* Conduct keyword research to find the best terms to reach your
audience–and the related terms they’ll respond to
* Learn what makes search engines tick by utilizing custom
scripts
* Analyze your site to see how it measures up to the
competition