| Guide Particulars : | |
|---|---|
| Language | English |
| Pages | 339 |
| Format | |
| Dimension | 4.11 MB |
Digital Marketing Strategy An Integrated Approach to Online Marketing
Digital Marketing Strategy An Integrated Approach to Online Marketing by Simon Kingsnorth | PDF Free Download.
In regards to the Author Digital Marketing Strategy
Simon Kingsnorth is a strategic advertising and marketing chief who has constructed and led advertising and marketing departments and consulted to companies internationally.
He has specialised in digital for a few years and run campaigns throughout all digital channels but additionally has expertise operating most offline channels.
He has a ardour for digital-first cultures however above all has a perception that built-in, client-centric methods needs to be the main target for many organizations.
Simon has labored client-side for a variety of organizations together with start-ups, small and medium-sized enterprises (SMEs) and world companies throughout a spread of enterprise to shopper (B2C) and enterprise to enterprise (B2B) industries and has additionally been lucky sufficient to work with many main companies.
He’s a contributing creator to the books Understanding Digital Marketing and Understanding Social Media. Simon additionally has too many hobbies to depend together with pictures, music, and historical past however the issues Simon is most happy with are his two great boys.
Digital Marketing Strategy Contents
- Introduction
- What’s digital advertising and marketing?
- Aligning with your corporation technique
- Planning
- Search engine marketing
- Consumer expertise and transformation
- True personalization
- Customer support
- Content material technique
- Analytics and reporting
- Planning
- Search engine marketing
- Paid search
- Show
- Social media
- Consumer expertise and transformation
- True personalization
- Customer support
- Content material technique
- Analytics and reporting
- Presenting your technique
Digital Marketing Strategy: An Integrated Approach to Online Marketing PDF
Author(s): Simon Kingsnorth
Publisher: Kogan Page, Year: 2016
ISBN: 074947470X,9780749474706
Download Digital Marketing Strategy An Integrated Approach to Online Marketing PDF Free.